The pet food industry is facing increasing pressure to evolve, as modern pet parents demand higher-quality nutrition, more natural options, and targeted solutions for growing health concerns such as allergies and sensitivities. With an estimated 470 million dogs and 370 million cats owned worldwide¹, the sustainability of pet food production has become a significant concern.
¹ From: Statista.com
Modern pet owners demand higher nutritional quality and functionality, with growing focus on health benefits and specialized diets.
Food allergies and sensitivities are increasingly common in pets, requiring novel protein sources with hypoallergenic properties.
Traditional protein sources create significant environmental impact through land use, water consumption, and carbon emissions.
Insects represent a natural, sustainable and highly nutritious alternative that addresses these industry challenges while supporting healthy gut and oral ecosystems in pets, offering balanced nutrition and hypoallergenic benefits, aligning with both pet wellness needs and environmental responsibility.
Hilucia™, is Innovafeed’s brand for its range of Black Soldier Fly ingredients for animal nutrition. The Powered by Hilucia™ label guarantees minimally processed ingredients, extracted using Innovafeed’s savoir-faire to preserve the natural functional properties of the Black Soldier Fly. Hilucia™ Protein & Oil for Pets constitute a perfect source of nutrients for pets:
Visit our Hilucia™ for Pets Instagram account to discover:
It has been proven through consumer surveys in different geographies that showcasing the Powered by Hilucia label and benefits on a pet food packaging increases likeliness of purchase.
Our Hilucia™ ingredients are great for many pet food applications, with proven digestibility and palatability results. It can be used as an ingredient in kibbles, kibble coating, soft chews and treats, including dental ones.
Enhanced nutrition in everyday feeding solutions
Highly palatable, contains compounds that exhibit antimicrobial properties in vitro
Delicious and nutritious treats pets love
Can contribute to a healthy oral environment in a tasty format
Preserving vital forest ecosystems
Protecting ocean biodiversity
Verified via a published Life Cycle Assessment, Hilucia™ for Pets ingredients have been proven to have at least 50% lower carbon emissions compared to the most commonly used proteins and oils in pet food. To put that into perspective, a medium-size dog fed with Innovafeed’s insect oil and protein for 1 year means: 50m² of arable lands freed and 40kg of CO2 emissions avoided
Jiminy’s
Jiminy's mission is to make pet food more sustainable, by replacing animal protein with insect protein. Insects use much less water, land, and feed per pound of protein than beef and chicken — with almost no greenhouse gas emission. Innovafeed is a core partner in our journey, with our co-branding initiative being a key example, showcasing both positive sustainable impact and high-quality nutrition.
Archway
"We're beyond excited to partner with Innovafeed and to benefit from their expertise, high-quality products, and positive impact to create an insect-based pet food that redefines pet nutrition for the betterment of both the betterment of both pets and the planet."
Réglo
“At Réglo, we help pet owners relieve their dogs’ skin problems—the leading reason for vet visits—by eliminating food allergies at their source. By offering animal proteins that dogs have never been exposed to, we remove the risk of allergic reactions. The insect proteins developed by Innovafeed meet these criteria perfectly: they are animal proteins, well-suited to a dog’s carnivorous diet, and of impeccable quality. We are proud to offer a special allergy line with Innovafeed as our partner, whose reliability and commitment inspire us every day.”
Ekinoé
“ékinoé’s goal is to democratize the consumption of insect protein. This new protein source aligns with the brand’s two core values: providing healthy nutrition for dogs and cats, and reducing ecological footprint.
We are proud to collaborate with France’s leading producer of edible insects.”
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